Branding Colour Plan – UC
The colour issue:
How to renew the branding colours of a highly traditional institution?
In a colour-based interactive exhibition, there was the need to provide the historical context, both international and Chilean, of how the contemporary knowledge of colour we have today was developed during time. Additionally, the information had to allow users to navigate and interact with it.
The solution: marca UC
My role: colour consultant, creation of the chromatic proposal
Date: 2012.
Development of study and chromatic proposal for the redesign of the corporate image of the Pontificia Universidad Católica de Chile. Carried out together with AGR Diseño.
Client: Universidad Católica de Chile, Chile.
